insights

Campaign and Activation Strategies in Korea Report

A guide to successful marketing campaigns in Korea for luxury and premium brands The Campaign and Activation Strategies in ...

K-pop’s New Wave: From International Partnerships to Global Groups

Today’s success of K-pop in the world is undeniable. K-pop groups are selling out stadium tours throughout the world and ...

Posted on Oct 27, 2023

Korea's Luxury Branding Future with Asiance's Pop-Up Luxury Report! Discover how pop-up stores redefine brand experiences and win ...

Posted on Sep 13, 2023

In today’s interconnected world, where digital strategies hold the key to unlocking a brand’s success, understanding ...

Posted on Aug 31, 2023

The entertainment industry in South Korea is experiencing a transformative wave with the integration of artificial intelligence ...

Posted on Jun 20, 2023

South Korea and Apple Pay: an indicator of protectionism? Apple Pay is a digital payment system that allows users to ...

Posted on May 10, 2023

A worldwide phenomenon ChatGPT, the phenomenon of AI, has taken the world by storm with its impressive and revolutionary ...

Posted on Apr 5, 2023