insights

The Phenomenon of Keychains in Korea: From Cute Accessories to Cultural Icons

In Korea, keychains go beyond decoration, they’re expressions of identity, fandom, and style. From Kakao Friends to Labubu, ...

How Korean beauty is Reshaping the Industry at a Global Scale ?

From Paris to New York, K-Beauty is no longer a niche curiosity, it is a global movement reshaping the way consumers think about ...

Posted on Aug 29, 2025

Before the rise of AI-generated content, the user experience on search engines was centered around click-through results. When a ...

Posted on Jul 25, 2025

Founded in Seoul in 2014, ADERERROR has quickly emerged as one of Korea’s most innovative and influential contemporary fashion ...

Posted on Jun 30, 2025

Stone Island's groundbreaking collaboration with NAVER WEBTOON, the webcomic illustrator Jo Yongseok and its franchise Wind ...

Posted on May 29, 2025

Discover the Top-Performing Brands on KakaoTalk & Line in 2024 Gain exclusive insights into the digital presence of top ...

Posted on May 15, 2025